Swiss-Belhotel International Partners with BookingWhizz for CRM and Loyalty Solutions

Swiss-Belhotel International, a globally recognised hotel brand, with more than 135 hotels and resorts across 20 countries, has officially signed a contract to implement BookingWhizz's innovative CRM and Loyalty Solutions across its portfolio of hotels. This partnership is a significant step in Swiss-Belhotel International's commitment to delivering personalised guest experiences and staying at the forefront of hospitality innovation.

As part of Swiss-Belhotel International's continued focus on elevating guest satisfaction, the introduction of BookingWhizz's cutting-edge CRM and Loyalty solutions will provide a seamless platform for managing guest relationships, optimising direct bookings, and rewarding loyal customers.

Karim Mawani, CEO of BookingWhizz, expressed his excitement about the partnership, saying, "We are thrilled to collaborate with Swiss-Belhotel International, a brand that shares our commitment to innovation and customer-centric hospitality. Our CRM and Loyalty solutions are designed to enhance the guest journey, providing personalised experiences that drive engagement and long-term loyalty. This partnership marks a significant milestone in our ongoing efforts to redefine guest relationships in the hospitality industry."

Matthew Faull, Executive Director and Senior Vice President of E-commerce, Distribution, and IT at Swiss-Belhotel International, shares his strategy - “BookingWhizz's solutions is part of a larger initiative to integrate state-of-the-art technology into our operations, ensuring that every guest receives tailored communication and rewarding experiences throughout their stay”.

BookingWhizz's CRM system will allow the 135+ hotels of Swiss-Belhotel International to manage guest data effectively, offering targeted marketing and personalised offers, while the Loyalty solution will encourage repeat business by rewarding guests for their direct bookings and exclusive benefits.
This partnership highlights Swiss-Belhotel International's ongoing commitment to innovation and continuous improvement in guest experience.

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